Responding to the Challenge: Formative Programmes for Social Entrepreneurs
There is no doubt that society is changing, however it is difficult to escape traditional mechanisms for evaluating competitiveness and efficiency. The scales with which we measure this are purely economic: it is important to reduce costs, optimise resources, improve the processes and expand the markets. However, these criteria have not solved many of the problems encountered in today's society, which are related to other factors outside the economic sphere. That is why we need to find new tools and instruments to help evaluate and implement values and the situation in which the economy unfolds. The social economy appears as the complement of the traditional economic sector covering social deficiencies generated by the free market. The solutions that are generated affect the world of work and business, as well as civil society as a whole. To respond to these challenges we must seek alternative systems to those traditionally used. We must create a theoretical and systematic framework for recognising the needs and gaps as well as the elements for creating a social economy capable of responding to the scenario of the twenty-first century (Nicholls, 2006). Likewise, in the era of globalisation, it is essential to train professionals who know with scientific rigour the contents demanded by the industry, and are familiar with the tools used to develop social values within companies operating in the market. There is, therefore, a need to look for mechanisms to promote social entrepreneurship, this being a company whose social aim is to meet the needs of the society in which it operates. Its objective falls within the so-called ‘triple bottom line’ in which you have to obtain a simultaneous response to the social, environmental and economic dimensions as demanded by the UN. Social entrepreneurship does not only live by social entrepreneurial skills that can be summarised in these five fundamental features: to create social value; to capture social needs; to counter with innovative proposals; to take risks; and to have the minimum necessary resources to develop the initial business idea (Curto, 2012). To this must be added a number of measures to facilitate and enable the business project through training programmes helping it to develop and implement its ideas. (Booth, Segon 2009; Brock , Steiner, 2011). The proposal presented here demonstrates the educational framework necessary to offer the social entrepreneur a socio-economic alternative as well as a new range of professions that respect the sustainability of the planet.
Tam metin:PDF (English)
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